Scholarly articles differ greatly from the common popular articles you are accustomed to reading. Popular articles can typically be found in newspapers, magazines, and online. Popular articles are written for the general public and have many images with advertisements.
On the other hand, scholarly articles are quite the opposite. Scholarly articles are written by experts for other experts in the field, which makes them difficult to read and understand. The authors are always listed with their credentials/degrees. And most importantly, scholarly articles are only published after it has gone through a grueling review process performed by other peers in the field.